Amancai Spa Brand Identity
Amancai Spa Brand Identity
Amancai Spa Brand Identity
Brand Identity
Print + Digital
A brand identity refresh for Amancai Spa, a Canadian beauty and wellness business. I redesigned the logo, developed a brand style guide, and created digital and printed materials to give the business a more consistent visual identity.
A brand identity refresh for Amancai Spa, a Canadian beauty and wellness business. I redesigned the logo, developed a brand style guide, and created digital and printed materials to give the business a more consistent visual identity.
A brand identity refresh for Amancai Spa, a Canadian beauty and wellness business. I redesigned the logo, developed a brand style guide, and created digital and printed materials to give the business a more consistent visual identity.
BRAND
Amancai Spa
Amancai Spa
YEAR
2023
2023
MY ROLE
Brand Identity and Graphic Design
Brand Identity and Graphic Design
SCOPE
Logo Redesign
Brand Guidelines
Social Media
Print Design
THE PROJECT
I worked directly with the owner of Amancai Spa to refresh its visual identity, starting with a simpler logo inspired by the Amancay flower. I developed a warm colour palette, typography system, and brand guide, then applied the new identity to Instagram highlight icons and consultation forms for different treatments, creating a consistent look across print and digital materials.
I worked directly with the owner of Amancai Spa to refresh its visual identity, starting with a simpler logo inspired by the Amancay flower. I developed a warm colour palette, typography system, and brand guide, then applied the new identity to Instagram highlight icons and consultation forms for different treatments, creating a consistent look across print and digital materials.
BRAND SYSTEM
Brand system at a glance
Brand system at a glance
Brand system at a glance
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The logo joins a linear Amancay flower with a soft brush stroke, a nod to how the spa’s products are applied.
LOGOTYPE
COLOUR PALETTE
TYPOGRAPHY
Stationery and print
Stationery and print
Stationery and print
The new identity on stationery and small brand touches.
The new identity on stationery and small brand touches.
Consultation forms
Consultation forms
Consultation forms
Six consultation forms, one for each type of treatment, from facials to lipo cavitation.
Six consultation forms, one for each type of treatment, from facials to lipo cavitation.
Instagram highlights
Instagram highlights
Instagram highlights
Eleven custom highlight icons for the spa’s Instagram profile.
Eleven custom highlight icons for the spa’s Instagram profile.
Signage and promotion
Signage and promotion
Signage and promotion
The identity applied to signage and a treatment poster.
The identity applied to signage and a treatment poster.
CONTACT
Let’s connect.
For design roles, freelance projects, or creative collaborations.
CONTACT
Let’s connect.
For design roles, freelance projects, or creative collaborations.
CONTACT
Let’s connect.
For design roles, freelance projects, or creative collaborations.